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What is BBFAW?

Established in 2012, the Business Benchmark on Farm Animal Welfare (BBFAW) is the globally recognised investor framework for evaluating the farm animal welfare policies, management, performance, and transparency of 150 leading food companies.

Companies are assessed, using publicly available information, on their approach to managing farm animal welfare in five key areas:

  1. Policy Commitments
  2. Governance and Management
  3. Targets
  4. Performance Impact
  5. Reducing the Reliance on Animal Sourced Foods

Companies are evaluated against 51 criteria within these categories and ranked into six tiers based on their scores.

BBFAW's Impact Rating grades companies (from 'A' to 'F') on their tangible welfare impacts, for example, the percentage of cage-free laying hens in a company's supply chain.

BBFAW helps investors, companies, NGOs and other stakeholders understand corporate practices and performance on farm animal welfare. It aims to drive continuous improvements in the welfare of animals reared for food.

BBFAW also enables leading food companies to be recognised for prioritising farm animal welfare in their supply chains and for reporting and improving upon it year-on-year.

2024 Benchmark Results

BBFAW blue tint image of a single hen looking at the camera

The 2024 Business Benchmark on Farm Animal Welfare was launched on 27 April 2025, revealing steady progress on farm animal welfare across the global food industry. Average overall scores across all companies rose one percentage point for the second consecutive year.

This year’s results are the second since BBFAW introduced more stringent criteria that put a greater focus on companies’ welfare performance and approach to reducing their reliance on animal sourced food.

ANIMAL WELFARE PROGRESS

The latest report reveals that 14 companies have moved up the tier ranking, with nine increasing their overall average score by five per cent or more.

  • Greggs, Marks & Spencer, Premier Foods and Waitrose were among the top performers reaching ‘Tier 2’, by achieving a score of between 62-80% against all BBFAW criteria.
  • Three companies (Fonterra, Marks & Spencer, Premier Foods) achieved a high ‘B’ Impact Rating which assesses whether companies are delivering meaningful welfare improvements, for example, the proportion of pigs free from tail docking in their supply chain.
  • In total, 14 companies increased their Impact Rating in 2024. Most notably Fonterra, with their singular focus on dairy, have placed a significant emphasis on global reporting and impact, resulting in a rise in their Impact Rating by three grades (from ‘E’ to ‘B’).
  • 43 companies (29%) acknowledge the need to reduce reliance on animal-sourced foods (a rise from 25% in 2023). Two companies - Waitrose and Hilton Food Group - scored 85% for this set of questions compared to an average of just 11%

MORE FOOD INDUSTRY ACTION NEEDED

However, the majority of food companies (118 out of 150) remain in BBFAW’s bottom two tiers (Tiers 5 and 6), meaning they provide limited or no evidence that they have policies or processes in place to manage farm animal welfare effectively.

  • 22 companies (15%) have still not published a formal overarching animal welfare policy.
  • A large majority of benchmarked companies (91%) score the lowest ‘Impact Rating’ grades (‘E’ or ‘F’), meaning they have yet to show they are delivering improved welfare impacts for farm animals in their supply chains.
  • Only 42% of companies have commitments in place to end prophylactic and routine metaphylactic antibiotic use – despite the risk of surging antibiotic resistance.

Explore further highlights by sector, species, and geography and read the full report below.

BBFAW Highlights by Sector, Species and Geography

BBFAW Highlights by Sector, Species and Geography

PERFORMANCE BY FOOD SECTOR

BBFAW categorises companies into three industry sub-sectors and the 2024 results show that:

  • 'Producers and Manufacturers' is the best performing sub-sector in the benchmark with an overall average score of 21%

  • 'Retailers and Wholesalers' achieved the second highest average score (17%), and the highest average score on Governance and Management achieving 81% for this pillar

  • 'Restaurants and Bars' have the lowest overall average score at 16% - up from 14% in 2023. Five of the 14 companies in this sub-sector moved up a Tier Ranking in 2024 - including Greggs PLC which broke into 'Tier 2' this year.

BBFAW Highlights by Sector, Species and Geography

PERFORMANCE BY SPECIES

The Benchmark reveals that animal welfare ambitions differ among species:

  • Laying hens - 70% of companies (99 of 149) with eggs in their supply chains publish a time-bound target to achieve, or have already achieved, 100% cage-free eggs (down from 73% in 2023).

  • Broiler chickens - 30% of companies (40 of 134) with broiler chickens in their supply chain have set a time-bound target to achieve the requirements of the Better or European Chicken Commitment (down from 31% in 2023).

  • Pigs - only 11% of companies (15 of 137) with pigs in their supply chains have published clear time-bound targets to end the use of gestation crates/sow stalls (up from 9% in 2023).

  • Dairy cows - 22% of companies (31 of 142) with dairy cows in their supply chains published time-bound targets to eliminate, or already eliminated, the use of tethering (up from 18% in 2023).

BBFAW Highlights by Sector, Species and Geography

PERFORMANCE BY GEOGRAPHY

This year’s results show a stark contrast in performance between different geographies:

  • UK-based companies dominate the upper tier rankings and have an average overall score of 41%.
  • Companies based in Europe and Latin America perform next best with average overall scores of 20%.
  • Average scores for North America were 12%
  • Average scores for the Asia Pacific region were just 9%.

The UK boasts all four top ranking companies and two of the three companies registering the highest ‘B’ grade for Impact Rating. By contrast 98% (42 of 43 companies) of US-based companies appear in the bottom two tiers (Tiers 5 and 6) and all North American companies receive the worst Impact Rating grades (‘E’ or ‘F’).

In Asia Pacific, 19 of 21 companies (90%) appear in Tiers 5 and 6. Many of these are domiciled in China, reflecting the relative immaturity of animal welfare in this region. However, it is notable that one of only three companies to score a ‘B’ Impact Rating grade (Fonterra) is domiciled in this region - based specifically in New Zealand. 

BBFAW

BBFAW 2024 reveals animal welfare leaders

Read the full results
BBFAW

Driving Impact with Investor Support

BBFAW is supported by a coalition of institutional investors, managing over $2.4 trillion in assets, who will engage with the companies in the year ahead to drive improvement.

The Business Benchmark on Farm Animal Welfare is a unique yardstick for the market that gives investors a valuable insight into the management quality of individual food companies. It helps to shine a light on which companies are best managing not just on-the-ground animal welfare systems, but business-critical issues such as reputational risk, resilient supply chains and antimicrobial resistance. This year the results tell us a lot about which companies are taking this issue seriously.”

Robert-Alexandre Poujade, ESG analyst, biodiversity lead at BNP Paribas Asset Management

For investors, the Business Benchmark on Farm Animal Welfare provides an important framework for assessing and mitigating risks associated with farm animal welfare. The BBFAW incentivizes continuous improvement by benchmarking company performance. Commitment to animal welfare, demonstrated through tangible performance impact, is increasingly essential for building resilient businesses that are well-positioned to meet evolving consumer preferences and navigate changing regulatory landscapes

Jonathan Bey, Senior Analyst, Responsible Investing, NEI Investments

Global Investor Engagement

The BBFAW Secretariat maintains the Global Investor Statement on Farm Animal Welfare and convenes the Global Investor Collaboration on Farm Animal Welfare, a collaborative engagement between major institutional investors and food companies on the issue of farm animal welfare.

BBFAW Supporting Partners

BBFAW is run by an independent secretariat and is supported by founding partner Compassion in World Farming and supporting partner FOUR PAWS, who provide technical expertise, guidance, funding and practical resources, alongside supporting the assessed food businesses with training, programmatic expertise and consultancy engagement.

(World Animal Protection was a supporting partner of BBFAW from 2012 until March 2021, and the programme was part-funded by investment company Coller Capital from 2014 to 2017.)

Watch the video from the 2018 launch to find out why the Benchmark is so important for companies and investors.

 

More information on the programme can be found at www.bbfaw.com

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