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07/04/2025Industry News
07/04/2025
Waitrose unveils chicken welfare labelling scheme and hits BCC target early
Waitrose will meet the requirements of the Better Chicken Commitment this year and has launched its 'radically transparent' animal welfare labelling
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07/04/2025
Waitrose becomes first supermarket to set new benchmark for better chicken welfare standards
From this week all fresh chicken from Waitrose meets the elevated ‘Better Chicken Commitment’, guaranteeing customers significantly higher quality and ethically sourced fresh British poultry.
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27/03/2025
Greggs joins Waitrose and M&S as animal welfare leader
Greggs has joined M&S, Waitrose and Premier Foods at the top of a global list on animal welfare performance.
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19/03/2025
Are You on Track to Meet the 2026 Better Chicken Commitment Deadline?
ChickenTrack reports on compliance with the science-based criteria behind the BCC that, when met in full, will significantly improve the lives of millions of broiler chickens.
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19/03/2025
Food businesses ‘lagging’ on animal welfare progress ahead of 2026 Better Chicken Commitment deadline
With the 2026 deadline fast approaching, “urgent action” is needed for companies to fulfil their Better Chicken Commitments
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03/03/2025
Ending the cage age
Philip Lymbery discusses the ongoing fight for a future where ethical farming, animal welfare and environmental sustainability work hand in hand to feed the world
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28/02/2025
Forget meat versus plant-based, is hybrid meat the real future?
Sustainability concerns are pushing many consumers away from meat, but plant-based eating isn’t a solution for everyone. Could hybrid be the answer?
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05/02/2025
The great escape: eggs category report 2025
In its annual EggTrack report, CIWF noted 77% of eggs sold in the UK last year, as whole eggs or ingredients, were cage-free.
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26/01/2025
Countdown to 2026: Are companies on Track to Meet Their Better Chicken Commitments?
The Better Chicken Commitment calls for more than just good intentions—it requires companies to develop a comprehensive business plan, map out their supply chains and find potential suppliers, and make meaningful investments to achieve their…
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17/12/2024
The spat amongst the chickens
KFC’s admission that it won’t meet the Better Chicken Commitment has ruffled the feathers of those behind the scheme. Others in foodservice need to watch out, says David Burrows.
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