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11/12/2024Opinions
11/12/2024
Countdown to 2026: Are Companies on Track to Meet Their Better Chicken Commitments?
The 2026 deadline for the Better Chicken Commitment (BCC) is rapidly approaching, but are companies making the necessary strides to fulfil their promises?
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24/09/2024
Are UK retailers sacrificing transparency for customer retention when it comes to chicken welfare?
Discover how UK supermarkets are performing on broiler chicken welfare. Learn about the Better Chicken Commitment and why transparency is crucial for consumers to make informed choices.
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28/06/2024
Mitigating economic and environmental impacts is critical to delivering better welfare for broiler chickens
Transitioning to Better Chicken Commitment production is not straightforward – it requires investment and buy-in, and poses economic and environmental challenges. Successful mitigation of these issues is vital in delivering higher welfare.
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09/04/2024
Beyond stocking density: what really constitutes higher welfare for chickens?
Some UK retailers have made commitments to give chickens reared for meat more space to live. Dr Tracey Jones discusses what this means for chickens and why there is still more that needs be done before supermarkets can talk about 'higher…
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17/11/2023
The planet is at breaking point – what we eat could pull it back from the brink
Action must be taken NOW and thinking about what food we produce and eat is a positive step we can all take
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08/09/2023
If you’re not addressing breed change for broiler chickens, it’s not higher welfare!
Our Global Director of Food Business, Dr Tracey Jones, writes about the importance of using slower growing broiler chicken breeds with proven welfare outcomes. It is fundamental for higher welfare and a key tenet of the Better Chicken…
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